I was not paid or compensated in any way by Tailwind for writing this post; I genuinely just love using Tailwind for scheduling pins and want to share with others how it saves me time and increases my Pinterest traffic (aka makes me more money!) so that maybe it can help you all as well. I have included my Tailwind affiliate link in this post. If you do end up signing up, I will receive a small referral bonus but that is not in any way influencing this post.
I love Pinterest. It’s what kept me sane during all of those late nights when I first had my baby two years ago and a source of a lot of my inspiration. It’s one of my biggest, okay easily my biggest traffic driver. I know there are a ton of pin scheduling services out there (ViralTag, Ahalogy, Board Booster), but I can say without a doubt that Tailwind is by far my favorite and I have tried them all. I very rarely write blog posts about services or companies that I use for my blog but I’ve had so many people ask about Tailwind recently that I thought I would share all of the reasons that I absolutely love it and how it works for me. That way people can make a decision with some actual knowledge rather than making an uneducated one. So here goes.
10 Reasons to Use Tailwind for Pin Scheduling
#1 – You can save a TON of time by bulk scheduling pins through the Tailwind draft page. I wrote a full post on my Pinterest scheduling process and shared my Pinterest scheduling spreadsheet already but here’s a basic overview of how this works. Say you share tons of dessert recipes on your site. You can go through and quickly add all of those dessert pins to your Tailwind drafts folder. Once you’ve added them all to your drafts, you go into the drafts folder and schedule pins to all of your dessert or food related boards at the same time with just a few clicks. No more scheduling out each individual post, it’s all done at once. It literally takes me less than an hour to go through and schedule out a month worth of pins at the beginning of the month, and here’s how I do that.
#2 – You can schedule your pins (or add them to your draft folder) from pretty much anywhere. You can do it directly from a pin, from your Pinterest feed, from an image in a blog post or article, and even from inside the Tailwind app if you see something doing really well in the analytics section. With the extensions available, scheduling pins is literally just as easy as it is to pin something in the first place.
#3 – You can setup your own daily pin schedule, and it’ll be filled automatically for you. This for me is what sold me on Tailwind in the first place. I wanted to basically create a schedule that says, “pin something once an hour” so that it looks like I’m always on Pinterest. But I didn’t want to have to keep track of when I was scheduling my pins. With Tailwind, you setup a daily schedule once and then just start scheduling your pins. It automatically fills in your daily slots and pins away. No more keeping track of oh did I schedule this to go out at 7:15 PM or at 7:25 PM, do I have multiple pins scheduled for 7:25 PM tomorrow? Here’s an example of my schedule for Mondays and Tuesdays.
But oh wait, it gets better. If you’re not sure the best way to setup your daily schedule, Tailwind can help you out with recommended times based on when your audience is most engaged (generally) AND recommended times based on how your pins have actually performed in the past. The pin analysis is what makes Tailwind so awesome to me, but we’ll get there in a few minutes.
#4 – You can shuffle, customize, and edit pins easily in your scheduled pin queue. Once you’ve filled your pin schedule with pins, you can go in and review to make sure that you don’t have the same pins going out right in a row or that you aren’t pinning to the same group board too many times in one day. If you are, there’s this awesome shuffle queue button at the top that will shuffle the order of all of your pins to mix things up just a bit more. And if you still need to make some minor edits, you can just quickly scroll through to find the pin you’re looking for and edit, delete, switch boards, etc. all right on the scheduled pin.
#5 – You can still schedule pins manually if you want. Say you have a new post that you want to pin to different group boards at your optimum time of 10PM EST every night for the rest of the week. Well you can do that. Rather than adding it to the auto-populated schedule, you just select the option to pin at a custom time and choose 10PM EST tomorrow night. That pin gets added to your schedule and because it’s a custom scheduled pin, it won’t be impacted by any queue shuffling. This is great for getting new posts out there that you may want to pin at your best times for a few days.
#6 – You can see how you’re doing with awesome Pinterest analytics. Tailwind was originally setup as a Pinterest analytics company (that’s how I actually got started with them), and you can tell. While they have a ton of great pin scheduling tools, half of your dashboard is designed to tell you how your pins are doing. You can get all sorts of great info from how many repins your account has received in the past week, which of your pins is performing the best, which boards are performing the best, how many new followers you’re getting, and more. One of my favorite things is to look back at the past week to see which of my pins performed the best so that I can make sure to repin those ones more often since I know they’re popular. Want to know how a particular pin did or how pins are doing on a particular board? Just use the easy search functionality to find whatever it is you’re looking for.
Oh and then there’s the Pin Inspector tool, which lets you search all of your pins (up to a certain number). So you know how Pinterest’s search currently is a little lackluster and won’t let you find pins that you KNOW you pinned? Well Tailwind’s search functionality is great. Search for a keyword or phrase and it’ll pull up any pin you’ve ever pinned and tell you all sorts of information about it.
#7 – Tailwind is one of the few companies with access to Pinterest’s business API. You can read more in this article from Tailwind and this one from Pinterest about what this means, but it’s good.
#8 – They are getting better every single day. Since I started using Tailwind just a few months ago, things have already changed drastically and for the better. They’re constantly asking for feedback and using that feedback from users to make things better. For instance, they recently switched their plus account (the cheapest one) to unlimited pins for anyone who purchases an annual subscription rather than the 400 pins a month it was previously. I know that was a big complaint among bloggers, so I was excited to see them make this change.
#9 – Their customer service can’t be beat. Seriously. I’ve worked with and talked to various people on their team from their co-founder Alex (and one of their main product guys) to Melissa who runs their affiliate program to Emily who is the front woman for answering all of my silly questions on how do I do this and can I do this. And they are all awesome. They get back to me with answers to my questions in a very timely manner, they follow-up with me to make sure my issues have been resolved, and they go above and beyond to help me understand the best ways to use Tailwind. In fact, Alex is actually the one who introduced me to the Pin Inspector tool (I’d never even seen it) when I was complaining about not being able to find my own pins on Pinterest. Unlike a lot of companies I’ve worked with in the past, Tailwind actually seems genuinely interested in getting feedback, improving their company, and helping their customers use their product the best they can.
#10 – They offer a 30 day free trial. Now that I’ve given you the reasons I love Tailwind, go try it out yourself and see if you love using it as much as I do. And if you do sign up, I would love it if you used my affiliate link so I get credit for referring you.
Have you tried Tailwind? I would love to hear your thoughts.